Project: Designed to Win
Program: Program: Civic Engagement Challenge — "How can we use creativity to increase civic engagement in Chattanooga?"
In Spring 2018, all county, state, congressional, state governor and one senate seat will be up for reelection. This group hopes to equip the “underdog” candidates who may not have a lot of funding, or marketing expertise to run their campaign. Through a branding and design bootcamp, they will recruit and support talented and eager young people to run for office. The bootcamp sessions will teach potential candidates how to use design elements to reach voters and win their campaigns. After the workshop, this team will issue a free "Design Starter Kit" to each participant which will include templates for a yard signs, implementation and activation of social media accounts, a professional headshot and one press release announcing the candidate's candidacy.
The Causeway Challenge is an ideas contest centered around a specific question, that empowers individuals to pilot their ideas for community change, with grassroots funding and hands-on coaching.